Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How Facebook’s, Instagram’s and Snapchat’s audience size estimates compareSep 15, 2017 by Tim Peterson Facebook’s and Snapchat’s self-serve ad-buying tools estimate the size of advertisers’ target audiences. Here is how those […]
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We’ve been running running The Stackies at chiefmartec.com for three years now, inviting marketers to send in a single slide that visually illustrates their marketing tech stack. It’s evolved into an awards program and a drive for charity (the last Stackies program raised $7,800 for Girls Who Code), with a little friendly competition and trophies […]
YouTube is incredibly popular; Alexa consistently ranks it as the second most trafficked site globally. Additionally, its content shows up frequently in Google (which happens to be the top site). Most people think of YouTube as a great SEO opportunity for visibility or a place to host videos they plan on embedding on their websites. […]
On day one of the recently completed Whole Foods acquisition, Amazon slashed prices on dozens of staple goods, sending competitive grocery stock prices into a freefall. Many investors didn’t have the stomach to go toe-to-toe with the e-commerce giant, whose influence was mentioned in one-fifth of all S&P 500 earnings calls last quarter. It would […]